jonny-hates-marketing

Those awful clients

I saw a post today from a personal trainer, who I know to be very capable and experienced.

She was writing about clients not being prepared to pay enough, and not just her’s.

Builders, handymen, physios, gardeners – all are at the mercy of penny-pinching, skinflint clients, right?

Hmm.

When you go into business, you create your own little world.

It’s your game, and you make the rules.

Why would you set up a game where the odds were stacked against you making a living? 

Instead:

  • Decide what you really enjoy doing. (Passion helps pricing)
  • Identify the wealthiest kind of people who need that
  • Discover where they hang out
  • Go hang out with them
  • Talk to them and offer to help

You’ll be working with clients who don’t count the pennies before you know it.

Jonny

PS – Lots of those kind of folks hang out in Facebook Groups. Let me show you how to get them to find you. Click here to join my all-New FREE session on Wednesday! 

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