Your personal brand should be a reflection of who you are, what you represent and what you’re passionate about.
Contribute your voice to public discussions, forums, podcasts and more to give people opportunities to connect with you and recognise your value in their lives.
Putting work into communication, writing white papers, eBooks and blogs to build an online presence will help you achieve notoriety.
Once people accept you in relation to a specific subject or area of expertise, you will be positioned as a leader and a professional in that field.
Then the magic happens – customers will come to you, saving you the heartache and grind of having to go to them.
Author: Steven Brown | www.thesuccessparty.com