I heard a chap in a bar the other night saying “it takes money to make money” to his mate as they discussed the automatic success of some lucky rich guy they both knew.
Here’s some actual truisms about why businesses succeed:
- They have a great idea
- The execute the idea with passion and commitment
The excuse of not having enough money is rarely true, and even then it’s only ever partially responsible for a business failure.
In fact, having too much money can be just as catastrophic.
I’ve bootstrapped 7 ventures, including one which grew to a £10m turnover from zero without a penny of outside cash, just revenue from sales.
Later this month, I’m launching my Client Attraction Academy, which has me excited like my 4 year-old lad will be on Xmas morn.
We’re going to market without spending money, just with beaming smiles and a sensational idea.
If “not having money” is stopping you building the business and the life of your dreams, maybe it’s time to find another business.
Jonny
PS – If you fancy a peak at the Client Attraction Academy as soon as it opens, replay with CAA and I’ll send you a link to have a butcher’s at.