When to ask for money [ESSENTIAL READING]

Remember we asked you yesterday morning:

“Client says yes. Do you take payment or send an invoice?”

Well, here’s my angle:

There’s no better time to get paid than on the call when the client’s just said “hell yes”.

Why?

This is best practice NOT because:

  • You’re worried in case they change their mind
  • You need the money in your bank asap
  • You haven’t “closed” the sale until you’ve got paid

It IS best practice because:

  • It saves time for THEM and YOU
  • It gets the money conversation out of the way
  • You can now focus solely on delivering your glorious service

It’s hard to make a case for adding another step (or multiple steps) into the enrolment process, when you don’t really have to.

Chasing invoices, mailing out bank details, fingers-crossed waiting for them to pay – none of that is productive use of your time.

It also elongates the part of your relationship that’s defined solely by thoughts of your charges.

1: Get agreement
2: Get paid
3: Move on to the important stuff

Make sense?

Love you lots
Jonny

PS: Did you register for the Copywriting Masterclass on Friday? There’s still time (just) to type “Mitch” in reply and get the entry link.

Spread the love

Sign Up for the Daily Brain tattoos