jonny-hates-marketing

To hell with what you think

You know when you built something really great? 

You felt super-happy and basked in the glow of your genius for hours?

Then you posted/advertised/talked about it and nobody agreed with you?

By their silence, they told you it sucked, quite a lot.

You made the classic mistake Seth Godin reminded me about the other day:

You made it for yourself.

Better to ask your tribe for permission BEFORE you build your Next Big Thing:

  • What do you want to see in this?
  • What do you need it to do for you?
  • What should I call it?
  • How much would you pay for it?
  • Would you even buy it at all?

Those tough questions could make all the difference.

Between a stratospheric launch or crash & burn.  

Love you lots
Jonny

PS: We had an inspiring, emotional session in the Client Attraction Academy yesterday, all about the power of women in business. If you want to watch it, and join every week LIVE from now, here’s your options.

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