It’s good to hedge your bets, right? 

Have your finger in various pies?

We all know a “serial entrepreneur” doing a bit of this, and a bit of that.

Well here’s the truth about anyone achieving success in a variety of different disciplines:

1: They started one first, and made it work, really well
2: When they started the 2nd, it stood alone and didn’t affect the success of the first
3: They built a really strong team to run either or both so they didn’t have to
4: They never spent a day working on both at once. That’s kinda impossible
5: At some point, they probably ditched whichever performed worse in favour of the better one

It’s a rare individual indeed who manages to juggle two golden balls at once.

For that reason, I’ve made my decision. 

ONE bullet-proof business
ONE ideal client
ONE massive transformational benefit

I’ve no time to faff around playing with anything else that may or may not work.

It could break everything else. 

Jonny

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