Super-Joe Pardo is on fire in EP3, as he explains to Jonny why sales won’t save your business. He should know, he’s run a $20m family firm before writing 3 books and bursting onto the scene as a coach and mentor.
Jonny and Joe talk about:
- What WILL save your business
- Why B2B and B2C are outdated and useless acronyms
- Why TOP is an acronym that ALWAYS works
- Why a nice bowl makes sauce taste better
- Why you don’t have to READ books to WRITE books
Joe’s got it licked, and so will you if you stick this in your ears for 29 gripping minutes.