In his international best-selling book, appropriately called This Is Marketing, Seth Godin provides us with this fabulous little nugget of wisdom:

Marketing is the generous act of helping someone solve a problem. Their problem. 

Boom! A thousand times boom!

All I can add to that perfectly-formed verbiage is this:

Find your someone, find their problem, and go to work helping them.


PS: Fancy me helping you solve YOUR problem – not enough clients? Ping me a YES reply. I have an idea…

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