I read a post today from a guy who titles himself as “A No-Bulls**t Life Coach”.

“Personally, I prefer my coaching with maximum bulls**t”, said no-one, ever.

It’s like when people say any of these things:

  • I tell it like it is, me
  • I’m a straight-talker
  • I’m just really authentic
  • I’ll always give you an honest answer
  • What you see is what you get with me

All that stuff is surely the minimum we expect from someone we’re in a personal or business relationship with, isn’t it?

What we really want to know is what you can offer us beyond what we’ve already assumed is included.


PS: Only 5 days till we close the Jonny Hates Selling VIP book launch Group forever, and with it your chance to score valuable prizes. Hop on over and take one last look!

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