On one of our weekly calls with the CIB recently, the topic turned to “Competition”
“Pah!”, said one.
“In our business there is NO Competition, just opportunities for Collaboration.”
And that’s certainly true in my experience.
Here’s some ways that me and my “competition” have helped each other this year:
- A master-coach in EXACTLY my space invited me to work with him on a client engagement, adding value to my and his business
- A number of potential rivals are partnering with CIB to introduce prospects, creating new revenue and impact
- I’ve live-interviewed tons of coaches, therapists and trainers in the EHM Group, providing insight and entertainment to a wide audience
- I’ve been invited on numerous podcasts belonging to coaches and trainers around the world
- I’ve engaged a coach who’s further ahead in my niche than I am right now, to show me his exponential growth strategies
Granted, “Competitor” isn’t the only C-word* you could use to describe a rival*, but “Collaborator” is by far the most useful.
Jonny
*Others include Cad, Concern, Complication, Challenger, Curse, Calamity, Canker, and many more.