Quick story today about what it’s like to be sold to, and not in a good way.
I jumped on a call yesterday with a young fella I’d seen promoting his appointment-setting services on LinkedIn.
It’s something I’m actively seeking, so I booked on his calendar, and he appeared in my office via the magic of Zoom. Take it for granted we do, but it’s still magic, right?
Anyhoo, it starts off solidly enough, chatting about where we lived, what we’d experienced etc. I realise there isn’t much to talk about on his side, as he’s barely past legal drinking age in his State.
Then he dives straight into a series of canned questions about how much money I’m making, how much I want to make and what’s stopping me doing that already.
I answer him straight, as that’s how I always answer. But I’m getting impatient, so I politely ask him to cut to the chase and tell me the deal.
Oh no. He can’t miss the next line on his script which demands he takes me into my desired future.
“How would your life be different if you hit those revenue goals?”, enquires my until-recently-teenage grifter.
Tell me what you do and how much it costs, I politely insist.Â
He doesn’t, and instead he suggests I’m not happy with the way the call’s going.
Oh well, I sigh. Let’s not waste any more of each other’s time.
Call Ends
Lesson – when you’re selling to a ready buyer, it’s ok to skip some steps. I didn’t need convincing. I just needed to hear the deal.Â
Don’t make the same mistake he did. Now he’s without a client, and I’m still without a solution.
Love you lots
Jonny